So you’re writing an article about new laws. Being thorough, you do a computer spell check when you’re finished. Now, thanks to technology, you’re good to go.
Too bad the word you meant to write as “statutes” came out as “statues,” and the computer didn’t think to correct it. Because statues is also a word. And because computers don’t think. That’s your job.
Consider yourself lucky: you could have typed “pubic” instead of “public.” It happens.
You have to be careful; there are so many ways to get caught with your pants down when it comes to professional communications. You may be writing about policies, but end up with polices. Resigned can become re-signed. Just. Like. That. Or you might type a word according to how it sounds and end up with sense instead of since. Or peak instead of pique (or peek), woe when you meant whoa.
Editing is integral to good writing, and it has many levels, from structural to proofreading. The more important the document, the more crucial it is to have an outside editor assist you in your cause. Even as simple a task as proofreading may seem, it’s difficult to perform properly on your own work. That's because your brain knows what you meant to say and will read something that isn’t actually on the page or screen. Your brain is just trying to be helpful -- helpful like a lame friend who doesn't know how to tell the truth you need to hear.
One way to avoid an ugly confrontation with yourself is to proofread your work backwards, from the end to the beginning. This forces you to read each word individually instead of scanning whole sentences. Still, reading backwards is most effective if you are only looking for incorrectly spelled words and less so for catching correctly spelled, but incorrect, words. So you might also employ the following trick: search for “danger words” after you’re finished proofreading. For example, if you intend to use the word “public” be on the safe side and search for “pubic” when you're done. Similarly for “manger” if you use manager in your publication, “contact” for contract, "county" for country. Or vice versa.
A sloppily edited piece makes you look bad and may even cripple your objective. If you don’t have the time, inclination, or aptitude to proofread (or do other editing) properly, contact PubArts. We guarantee a 24-hour turnaround on small projects. We'll help you out. Unlike that unreliable so-called friend of yours, your brain.